Israeli business & customer management software — start free
BaseCRM — one Israeli CRM system for Customer management, digital invoices from software registered with the Israeli Tax Authority, appointments, leads and smart AI summaries. Built for freelancers and small businesses in Israel. Join now — First year free.
Set up an account in a minute — no credit card
More than 590 businesses have already joined Base
Some of the businesses that work with us
Why Base
Not just another invoicing tool — one system that runs the whole business, tailored to your field
Your whole business in one place
Customers, appointments, tasks and reminders, income and expenses, reports, integrations and landing pages — without hopping between five tools or copying data between them.
Personal mentoring and AI insights
Set monthly goals for the business and get three concrete actions each day that move them forward. Plus AI summaries of each customer, trends and a recommended next step.
Software registered with the Israeli Tax Authority
Tax invoices, receipts and combined invoice-receipts, digitally signed as the law requires — including a view-only seat for your accountant or tax representative, and permissions for team members.
Tools that match your line of work
Therapists, trainers, tutors, beauticians, yoga, real estate, events and more — each field gets its own screens and its own vocabulary, not a generic form.
Forms, agreements and helpers
A health declaration, terms of service, a cancellation policy, a waiver — or any form of your own. Sent to the customer, signed digitally and filed on their record.
Who can benefit from BaseCRM?
The system fits a wide range of businesses and professions
Computerized doctor's diary — for psychologists, physiotherapists and doctors
Every patient is written in the diary on arrival for treatment, in one click from the appointment. A running number for the tax year with no editing and no deletion, the appointment history is kept, and the diary prints with a page per day.
How the doctor's diary works in BaseCRMDon't see your field? BaseCRM fits every small business and freelancer in Israel.
Start freeHow to get started — 3 steps
From sign-up to fully running your business — no installation, no developer.
Open an account
Name, email and password — or one click with Google.
Set up your business
Import customers from Excel, add services and prices — fits an exempt dealer, an authorized dealer or a company.
Day-to-day management
Invoices with an allocation number, appointments, reminders and reports — all from one screen.
Your whole business in one place
Every tool you need to run your business
Smart customer management
Full customer tracking, custom statuses and interaction history
Automatic reminders
Task tracking, real-time alerts and follow-up reminders
Multilingual interface
Full Hebrew with RTL support — and now English, French, Russian and Arabic too, at the click of a button. Access from any device.
Reports & analytics
VAT reports, profit & loss, income and expense tracking and charts
Integrated communication
Interaction history, call logs and notes on every customer
Multi-user
Teamwork, custom permissions and centralized business management
Integrations & API
Connect external tools through webhooks, n8n, Make and Zapier
Digital quotes
Create and send professional quotes with one-click conversion to an invoice
AI summaries and mentor
A customer's status, meeting trends and a recommended next action — at the press of a button. Plus monthly goals for the business and three actions a day that move them forward.
Landing page builder — included in the price
Build a professional landing page for your business in just minutes: slogan, gallery, testimonials, FAQ and a lead form. A short link to share on WhatsApp and social.
Access for your accountant
Invite your accountant or tax representative into the account — view-only access to documents, expenses and reports, with no editing rights at all. Comes with an access log, and can be revoked in one click.
Customers book their own appointments
One link the customer opens to see the free slots straight from your calendar, book — and cancel by themselves if they need to. Fewer phone calls and fewer WhatsApp back-and-forths.
Forms and agreements with digital signature
Terms, a health declaration or a waiver — sent as a link, signed from a phone and filed on the customer record. A signed agreement can also get an addendum or a replacement document.
Google Calendar sync
Appointments flow both ways between Base and Google Calendar, and importing an existing meeting recognises the customer on its own — with no duplicates.
Scan receipts in bulk
Upload a stack of receipts at once and the system reads the vendor, the amount and the VAT, then suggests a category. All you do is review and approve.
Here's how it looks in real life
A peek into the system of an active yoga & Pilates studio
What our customers say
Business owners already using BaseCRM successfully
"Well done! I use the system to keep my business information organized (for the first time in the 13 years of my business), and I'd love to try out the option of issuing receipts / transaction invoices too."
"A clear, convenient, easy-to-use system with a precise user experience. The need for customer management gets an upgrade in software that's built right and lets you focus on what truly matters."
"Thank you — a simple, friendly system. I discovered plenty of features that help me manage the business. The fact that you can manage invoices at no cost is amazing!"
Artificial intelligence that works for you
BaseCRM builds in artificial intelligence that analyses your business data and gives you insights:
Customer status summary
One click on the "AI Summary" button — and you get a full snapshot: meeting history, trends, cancellations, and a recommendation for your next move.
Trend detection
The AI spots patterns — customers who cancel a lot, a drop in meeting frequency, or customers who need attention.
In your language
Summaries are written in the reader's interface language, in professional, well-structured wording — ready to share with the team or keep on file.
📊 Status summary — Dana Cohen
✅ 12 meetings in the past 6 months (average: 2 per month)
📈 Positive trend — frequency rising over the last quarter
⚠️ One cancellation in the past month (reason: illness)
💡 Recommendation: A satisfied, active customer. Consider offering a discounted monthly meeting package.
Join now and get the first year free — every feature, no credit card
Everyone who signs up by 31.10.2026 gets free use of every feature — First year free. We also promise that you can take all your data with you at any moment — we won't lock you into the system.
Start managing your business the smart way
Businesses in Israel already work with BaseCRM to manage customers, invoices and appointments — join them too
- No credit card
- No commitment
- Full access to every feature
- Registered with the Israeli Tax Authority
- Ongoing updates and improvements
Why choose BaseCRM?
A comparison with popular management systems in Israel — BaseCRM is the solution that combines customer management, invoices and appointments in one place
| Criterion | BaseCRM | Green Invoice (Morning) | Sumit |
|---|---|---|---|
| Full customer management (CRM) | Yes Full | Basic + leads (Best plan and up) | Yes |
| Appointment & meeting management | Yes | No | Calendar, no booking |
| Invoices from software registered with the Israeli Tax Authority | Yes | Yes | Yes |
| VAT and income-tax reports | Yes | Yes | Yes |
| Uniform format (Open Format) | Yes | Yes | Yes |
| Projects & tasks | Yes | No | Tasks only |
| Built-in landing page for your business | Yes | Yes (business page, ₪24 + VAT/month) | No |
| AI summary of a customer's status | Yes | No | No |
| Product inventory management | Yes (optional module) | No | Yes |
| Integrations (webhook, Make, Zapier) | Yes | Yes (Best plan, from ₪45 + VAT/month) | Yes (from ₪19 + VAT/month) |
| Paid plan price | ₪99/month First year free For businesses joining by 31.10.2026. When the free period ends: ₪29 a month, locked for the life of the subscription (instead of ₪99), for the whole business. Final price, no VAT added |
from ₪29 + VAT/month (billed annually) | from ₪19 + VAT/month |
Based on public price lists as of August 2026. These change — check the official sites.
Frequently asked questions
Everything you wanted to know about BaseCRM






